LDC is the strategic design and branding studio of creative director Kerry LaCoste.

How we can help.

LDC works to strategize, create or refresh a brand's visual and verbal assets in service of elevating the customer’s experience. Whether it's identity and branding, corporate or marketing communications, content creation to web and motion design, our commitment to listening, empathizing, understanding and solving your visual communication challenges is why we’re here. We help start-ups to leading corporations communicate and resonate with their customers through our design and brand building services.  

Brands may live in the hearts, minds and experiences of the consumers, but how they are created and implemented is paramount to their success. If your brand stays true to who you are as a company, it will never be a facade. Ensuring your brand is authentic and delivers positive experiences for your audience is our ultimate goal as a creative firm.

At LDC we take a human-centered design thinking approach to solve visual communication challenges and opportunities for our clients, partners and collaborators. Empathy for the end-user is the key driver to having effective outcomes and this guiding principle has been with LDC since day one.

Why work with us?

We’ll work with you as a partner, not simply a vendor. We provide an energizing, supportive and collaborative working relationship. We believe that your success leads to ours.
We have decades of experience in high-end design, brand building and corporate communications. International acclaim may prove it, but tasteful consistent work does too.
Because good enough is never enough. Excellence, not mediocrity has always been our pursuit. We go above and beyond our client’s expectations time and time again.
You can expect the unexpected. We work passionately to deliver strategic, thoughtful, unexpected ideas and design solutions that capitalize on your business needs and goals.
First-class customer service. We communicate, period. You’ll never be left in the dark, having to wonder about your project’s status. We’re proactive, timely and responsive.

Experience 

LDC is a strategic design and branding studio in the Tampa Bay area of St. Petersburg, FL run by creative director Kerry LaCoste. Since founding LDC in 2005, he has worked as a visual strategist, creative director, art director, graphic designer, copywriter and independent contractor with his clients, other design firms, ad agencies and brand building teams.

Companies such as Abbott Molecular, Ace Metal Craft, American Bar Association, Alpa Construction, Aon Hewitt, Athenex, BenBella Books, BlackRock, Chobani, Dovewing Publishing, Financial Edge Training, Gulfcoast Software Solutions, Hewitt Associates, Hinge Marketing, J. Christopher Architecture, Kraft-Heinz Food Co., Mark Joseph Photography, Mister Window, Motorola, Networlding, Nextteq International, Oklahoma Human Services, Pactimo, Pearl Brands, Premier Lifestyle, Prosperity Financial Group, Sagent Pharmaceuticals, Schiller International University, StepStone Group and many others have benefited from Kerry and his collaborator's insightful design and branding work.

Honors

Kerry LaCoste's work has been recognized nationally and internationally in many prestigious and respected design competitions and publications. Here's a short list of the most notable:

AIGA BoNE Show  /  AIGA/Triad Awards  /  Applied Arts Magazine’s (Canada): Design Annual  /  AR100  /  Communication Arts Design Annual  /  Graphic Design USA  /  Graphis  /  How Magazine   / LogoLounge /  The Mead AR Show  /  MerComm Galaxy & ARC Awards  /   Print Magazine & Casebooks  /  RockPort Publishers   /  Sappi AR & Designer Awards    

Capabilities & Services

Brand Strategy & Positioning
Name Development & Copywriting
Identity & Brand Systems  
Website Design & Development  
Social Media Brand Development
Logo Design & Development  
Marketing & Print Collateral  
Print & Digital Advertising    
Annual Reports & Corporate Communications
Photo Art Direction & Photography
Video & Motion Design  
Graphic Illustration & Iconography   
Creative Direction & Design Consulting
Music Direction & Implementation

Process

Research / We want to know and understand as much as possible about a client and their company’s business, history, competitive position and communication objectives and desired results.

Analyze  /  We analyze and evaluate our findings against perceptions and goals. Then, with the client’s input, we formalize a position that will guide the generation of ideas.

Create  /  We look for unique solutions that reveal the real and emotive stories that encourage the viewer to care and engage with that company, product, service and brand.

Develop  /  Whether print or web-based projects, we have the resources and expertise available to produce at a level that meets and exceeds our clients’ goals and expectations. 

Elevate  /  The goal from the start of every job we take on is to elevate the perception, perceived value and relationship of our client’s business, products and services with the intended audience.